Tuesday, February 16, 2010

All-Star Sneakend Pt2: The Vendors

PART 2 of 6

The All-Star Sneakend event was held at the House of Blues which was split into two areas. The Cambridge Room in the back held the sneaker displays and raffle stage while the front restaurant area featured the DJ stage, Q&A stage, and vendor booths. Naturally, both areas had full service bars (which I used to pump myself full of too damn much Red Bull).

Every single major sneaker and streetwear boutique in the DFW area had a booth, along with the title sponsor Cowboy Scion (who even had a car outside in the Red Carpet photo area). In addition, Matt from Nice Kicks had a booth showcasing his hot new Austin store that's opening later this month on the 27th. On top of all that, Nike had 5 special guests on hand including the sneaker designers of the much loved Lebron VII who were fielding all sorts of questions from show attendees.

The sponsors in the vendor area included:
Cowboy Scion (Title Sponsor)
Adikt Footwear
Fur Face Boy
Index Skateboard Supply
Nice Kicks
Sport Sole

The feedback I heard from both show attendees and the vendors themselves was that the vendor area was very nice, especially because it was the first thing people hit when they came through the door. Also, by having the Q&A session at the end of the show in the vendor room, people were doubly exposed to the vendor booths. Seemed like positive feedback from all involved.

<< Back to Part 1 --OR-- Continue to Part 3 >>

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